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CLIMATE SAVERS COMPUTING INITIATIVESM LAUNCHES IN AUSTRALIA
Worldwide goal to save US$5.5 Billion in energy costs and reduce greenhouse gas emissions by 54 million tons per year*
MELBOURNE, Australia 05 June 2008 - Intel Australia along with Dell, Lenovo and EDS today launched the Climate Savers Computing Initiative in Australia (www.climatesaverscomputing.org) at the Going Green Expo.
All four companies have representatives on the board of the Climate Savers Computing Initiative, as do Google, Microsoft, Hewlett Packard and World Wildlife Fund who all supported the local launch. Victorian ICT Minister Theo Theophanous attended as an advocate of the initiative.
Founded in June 2007, the initiative works by setting aggressive targets for businesses and individuals throughout the world to introduce better power management of their computing equipment and purchase energy-efficient computers. The industry-wide, non-profit initiative is seeking to achieve a 50 per cent improvement in global computer energy efficiency by 2010.
The program s goal of 90 per cent efficiency for PC power supplies would reduce greenhouse gas emissions by 54 million tons per year and at the same time save more than US$5.5 billion in related energy costs.
Lorie Wigle, global leader of Intel s Eco-Technology effort and co-chairperson of the Board of Directors and president of the Climate Savers Computing Initiative officiated at the launch in Melbourne. Improving the energy efficiency of computers is one of the most cost-effective ways to reduce electricity consumption and greenhouse gas emissions, she explained. Australia s contribution to achieving our targets is vital to the success of the program.
Alan Noble, head of engineering, Google Australia, said, "Members of the Climate Savers Computing Initiative worldwide are making a significant contribution to CO2 reduction. We're pleased this important initiative is launching in Australia and will expand efforts to reduce the energy consumption of IT equipment around the world."
The program is open to all businesses, government agencies, NGOs and individuals in Australia. Members of the initiative worldwide include computer manufacturers and chip makers, environmental groups, energy companies, retailers, and government agencies.
Anthony Ogilvie, Environmental Sustainability Lead for CSC Australia, said, CSC is very excited about pledging its support for the Climate Savers Computing Initiative program. Our in-house sustainability program called GREEN WAY has parallel goals to those of the Climate Savers Computing Initiative program and we look forward to playing a part in this vital initiative.
Ian Birks, interim CEO, AIIA said, It s great to see the Australian ICT industry come together today in support of this important initiative. Australia has a significant role to play in achieving the worldwide targets of Climate Savers Computing Initiative and I encourage all our member companies to get involved by joining the program and making a commitment to energy-efficient computing.
Computer and computer component manufacturers who support the initiative are committed to building energy-efficient products that meet or surpass the EPA s Energy Star® guidelines. Businesses must also commit to requiring high efficiency systems for the majority of their corporate desktop PCs and volume server purchases, and to deploy and use power management tools on desktop PCs.
Individual consumers can also support the Climate Savers Computing Initiative by signing up at www.climatesaverscomputing.org, where they will be able to pledge to purchase an initiative-certified system. The website will also help consumers learn how to take advantage of their existing computer s power-saving capabilities such as sleep and hibernate modes, which can reduce the amount of energy consumed by up to 60 per cent.
news ends
Notes for editors:
The Climate Savers Computing Initiative licensed its name from the WWF Climate Savers program, which involves several leading companies working to reduce their carbon footprint.
The initiative s energy efficiency benchmarks will initially follow the EPA s Energy Star guidelines; but with increasing requirements during the next several years. For example, 2007 Energy Star specifications require that PC power supplies meet at least 80 per cent minimum efficiency. The initiative would require a minimum of 90 per cent by 2010. In addition, the initiative sets a higher efficiency target in the power supply for volume servers (1U and 2U single-socket and dual-socket systems): an increase from 85 per cent to 92 per cent efficiency by 2010. For a complete description of the requirements, see www.climatesaverscomputing.org.
About Climate Savers Computing Initiative
The Climate Savers Computing Initiative is a nonprofit group of eco-conscious consumers, businesses and conservation organizations dedicated to improving the power efficiency and reducing the energy consumption of computers. The Initiative is led by Dell, EDS, Google, HP, Intel, Lenovo, Microsoft, Pacific Gas & Electric and World Wildlife Fund. Sponsors include AMD, Delta Electronics, eBay, Fujitsu, Hitachi, Marvell Semiconductor, NEC, Sun and Supermicro. For more information, visit www.climatesaverscomputing.org.
* Based on IDC projections of desktop and server volumes between 2007 and 2011. Emissions savings in mid-2010, and savings are annual starting in 2010.
Climate Savers ® is a trademark or registered trademark of WWF-World Wide Fund for Nature used under license.
Media Contacts:
Anna Torres
Intel Australia
Tel + 61 2 9937 5944
Mob + 61 413 115 664
anna.torres@intel.com
Jennifer Jefferys
Spectrum Communications
Tel + 61 2 9954 3299
intel@spectrumcomms.com.au
Barbara Grimes
Owen Media
Tel +1 503-222-2545 x229
barbarag@owenmedia.com
Merri Mack, Editor
Voice&Data Magazine
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